Medical Technology Associates (MTA) provides clean room and hood testing, medical gas services, and medical gas equipment to ensure compliance with life safety codes and standards for the healthcare industry. As the leading national provider, MTA delivers a full suite of solutions to meet NFPA, OSHA, JACO, AHCA, USP 797/800, CETA, and more compliance and life safety requirements. With offices and service centers located strategically throughout the United States, MTA’s technicians, inspectors, and verifiers have served the healthcare community for nearly four decades, providing service to thousands of hospitals, surgical centers, pharmacies, labs, and other healthcare facilities.

Problem: Medical Technology Associates (mtausa.com) needed more visibility, traffic, and sales organically through Search Engine Optimization. In addition to ongoing SEO services, we manage their social media and email marketing to increase brand awareness and social media following and continue customer/prospect engagement.

Solution: Our digital marketing strategy uses a three-prong monthly approach. 1) On-page & off-page SEO. 2) Content creation & social media marketing. 3) Email marketing and campaign development.

Results:

• • Increased Authority Score from 0 to 16
  • Email open and click rates that are 3x higher than industry (medical gas & pipeline services)
  • Ninety keyword phrases rank in the top 30 organic listings on Google.
  • Organic traffic saves over $ 2,000 a month from paid search ads.
  • Considered the number 2 ranked company for organic keywords within its competitive industry.